About Us

The Founders and Owners of this Modest Concept Store are Arlene and Wyatt Cook. 
The boutique that sells  modern, modest, swimsuits, dresses, shirts, and skirts all at modest prices.

Come and shop or order online.
Ladies clothing in XS is a great size for your teens aged 12-14. Use the size charts provided to determine a close match!
Visit us at a location near you!
MISH Lethbridge- Retail Location
(403) 329-6474
160-3120 32 St S. Lethbridge, AB.
MISH Calgary - Amanda Bourne
(403) 835-8183
MISH Edmonton -Courtney Kennett